The Size of the Chinese Mobile Market

Wednesday, 21 July 2010

During my usual morning routine of reading the Chinese newspapers, I came across some interesting stats regarding the size of the Chinese mobile market released by Zhang Feng, an official with the Ministry of Industry and Information Technology (MIIT),

In terms of sheer numbers it puts America and Europe to shame and should get any mobile marketer excited about the future prospects. For all you business development managers out there: It looks like China is already a humongous mobile market with exponential growth potential over the coming years.

All stats are as of end of June 2010

Fixed Line Users:                        300 Milion
Mobile Phone Users:                 800 Million
3G Mobile Subscribers:            25,2 Million
Investment in 3G in 2010:   $17.73 Billion

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